Inspiration can come from your own glorious screwup.
Jay Heinrichs Jay Heinrichs

Inspiration can come from your own glorious screwup.

The history of inventions is full of triumphal screwups. Doors carelessly left open. Or unlocked by the gods, letting in flies, criminals, scary winds…and great creations. Inspiration rarely comes from a bolt from the blue.

Read More
To write something original, it helps to think like a computer.
Jay Heinrichs Jay Heinrichs

To write something original, it helps to think like a computer.

I used “model thinking” to write my novel. Writing fiction really is a form of modeling. You describe a set of characters and put them in a particular situation; in AI parlance, you “train” your story. Then you determine the likeliest course of action for each character. You’re building a model.

Read More
Want a formula for getting inspired? Try one plus one.
Jay Heinrichs Jay Heinrichs

Want a formula for getting inspired? Try one plus one.

When I think about the best ideas I’ve had, most of them didn’t come out of the blue. Instead, my new idea simply combined two other ideas—usually not my own. It’s a matter of compounding, combining two elements to make a different…thought molecule?

Read More
Four ways to get inspired
Jay Heinrichs Jay Heinrichs

Four ways to get inspired

A new idea can come from any of these four sources: Compounding, Modeling, Refining, and Receiving. In this first of several posts, I talk about inspiration, ideas, and how not all inspiration involves ideas in the first place.

Read More
What made people trust that crypto guy?
Jay Heinrichs Jay Heinrichs

What made people trust that crypto guy?

Aristotle has the answer, as Aristotle often does. And, without ripping off a million investors, you can use the same tool to become a superhero in your own field.

Read More
The dark art of framing
Jay Heinrichs Jay Heinrichs

The dark art of framing

Framing lets you take the high ground on any issue—whether you’re talking sibling selfishness… or smoking.

Read More